What!?! GM to Save 1,200 Jobs?

June 30th, 2009
If GM can deliver the Chevy Cruze, it might have a chance

If GM can deliver the Chevy Cruze, it might have a chance

I can’t remember the last time there was news about General Motors saving jobs and injecting life into a sleepy Michigan township.

We’re all used to stories of GM plants being shuttered and workers fretting about unemployment. Heck, one of GM’s plants is being overtaken by an upstart American car company!

According to The Detroit News, General Motors will invest $800 million to convert its Orion Township Plant, which currently produces the Pontiac G6 and Chevy Malibu, to produce cars more on the scale of the Chevy Aveo and Chevy Cruze.

<br/>A worker in the Orion Township Plant<br />(photo from The Detroit News)” width=”290″ height=”193″ /><p class=
A worker in the Orion Township Plant
(photo from The Detroit News)

For the time being, that’s great news. Of course, people will have to actually buy those cars in order for the plant to stay in operation. The odds of an American-built small car succeeding are pretty good, though, assuming the quality, reliability, fuel efficiency, style, and price all work together to bring customers into dealerships.

Let’s hope they do, because there’s already some stiff competition in the small-car market from the perennial import players Honda and Toyota, and then there’s Hyundai and Kia going after value-conscious shoppers. Not to mention Ford’s famous Fiesta and the crowd-pleasing Fiat 500, which will arrive at Chrysler dealerships in 2011, the same year GM hopes to begin production in the retooled Orion plant.

For now, though, let’s let the people of Orion Township celebrate this victory and hope GM can pull a rabbit out of its hat and make this work in the long term.

Do you think GM can produce small cars that will compete against strong-selling cars that are already available?

-tgriffith

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  1. Chevyguy
    May 17th, 2010 at 20:21 | #1

    Here’s food for thought the pontiac vibe and the toyota matrix are identical expent the exterior and decals… So the question is how is it the Matrix scorred higher on interior look and feel then the Vibe.. The vibe got the typical plastic look and feel.. but how is that possible when they are identical cars.. Hmmm

  2. mrmac
    August 22nd, 2009 at 05:32 | #2

    It looks to be a nice car. The interior looks really nice…the quality of GM interiors has gone way way up….on a par with and in most cases exceeding Honda
    And Toyota. “If they build it
    I might come”

  3. richard
    August 19th, 2009 at 07:59 | #3

    Wow, what an UGLY car. Maybe something cuter would help rebuild their business?!

  4. bob
    August 11th, 2009 at 07:57 | #4

    $800 BILLION ????? wow great editing. what are they converting it to build chevy space shuttles? try $800 million.

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