This has been quite a big week for the auto industry, as manufacturers unveil the first lines of their 2016 portfolios at the 2015 North American International Auto Show (NAIAS) in Detroit. The annual auto show has a long history of being one of the most pivotal events of the year for auto manufacturers. This is the time of year to get excited. This is when we begin to have a sense of what is to come in the next 11 months of automobile production and when we get to see in what direction the industry will head. This is one of the biggest events in the auto industry for a reason.
There has never been a mid-engine Corvette and, most people believe, Chevrolet will never build one.
A Corvette with power coming from behind the driver just isn’t American. We like our cars with ferocious small block V8 engines taking up the space between our feet and the horizon and we like those engines covered by hoods long enough to land a Boeing 747.
That’s why news of a potential mid-engine C8 Corvette, currently dubbed the “Zora,” is staggering.
Little is known about this car, and given that the Z06 chucks out 650 bhp and costs just south of $80,000; anything turned up to 11 should cause quite a scene. The revisions to the chassis will not be updates to the C7, but major changes to be realized in the C8. For this highly tuned version, the price may start around $150,000 and production numbers will be limited to C6 ZR1 levels, somewhere around 1,500 copies.
If this is true, Chevy isn’t building a Corvette, it’s building a Ferrari.
An almost mythical beast born in Japan had its legend sealed on the streets of the world.
The Acura NSX (sold in other markets as the Honda NSX) proved that Japan could dominate in the world of performance supercars. One could argue that the NSX spawned the Nissan GT-R and even the Lexus LFA. It disappeared from the market in 2005 and has since been the subject of countless rumors of impending return.
The latest news on the return of the beast has it pegged for a 2015 return, a full decade after the car retreated back to where it came from and left many enthusiasts in mourning.
When the NSX does come back, it will be almost unrecognizable compared to its former self. The biggest change, perhaps, will be that it’ll no longer be from Japan.
I don’t believe that Super Bowl ads should be shown prior to the Super Bowl.
I know companies love the extra hype and attention it brings, but to me, it’s like when a movie preview shows all the funny parts. It sucks all the joy out of the actual movie.
While I enjoy the Super Bowl for the football, the ads have always been a fun surprise bonus. Now it seems companies want to take that surprise away.
Auto companies, according to Neilsen, advertise more than any other industry during the Super Bowl. That’s really cool, but I don’t want to see their ads until Sunday evening. In protest of all the early debuts and blatant self-promotion, I have refused to watch a single Super Bowl ad, even though they abound on YouTube and every automotive blog in existence.
Some of the ads look really funny and are videos I’d watch in a second if they were not Super Bowl ads. I’m a Jerry Seinfeld fanatic. I really like the Suzuki Kizashi. Videos featuring Victoria’s Secret models tend to get my attention. Volkswagen’s Little Vader is rumored to be making a return. Ferris Bueller’s coming back for Honda. Count me in! Just not yet.
Instead of showing you all the commercials here, I’ll show you pictures from some. You’ve probably already seen the ads, but I’m excited to watch the game and see them in the environment they were meant to be seen in. What about you?
Not only has the comparison been made, the words have been credited to a Honda spokesman in reference to the long-rumored resurrection of the fabled NSX:
The car will be positioned as a high-performance counterpart to the two-seat Honda CR-Z sporty hybrid.
Oh holy blasphemy…
While at first we were giddy beyond belief at the possible return of the NSX, now we think we’d rather Honda stop now before it forever screws up the supercar’s legacy.