If I asked you to rank car dealers on a list of trustworthy and respectable businesses, where would you place them?
The truth is, dealerships deserve a higher ranking than many of us would grant them. In this era of online dealer reviews, fierce competition and online research by customers, car dealers know they have to provide superior customer service, because with today’s customer they get only one chance.
Like anyone else, I’ve had excellent and disgusting experiences with car dealers. I’ll share an excellent one here, mention a disturbing Google trend and, of course, ask for your story of the best dealer experiences you’ve ever had.