Sometimes a movie is nothing more than one big advertisement.
Product placement in film is perhaps the most subtle, and effective, way to advertise a car or build excitement about a new one coming soon.
That’s why it’s smart for movie studios to shack up with automotive marketing departments. The studio gets to use a hot new car, and the auto company gets months of hype while its car becomes a movie star. Pretty sweet deal. So what are the best cars to debut (or get really famous) in feature films? Read on, friend.
The Audi R8 in Ironman
Tony Stark’s ride in Ironman caused more of a stir than the movie itself.
The Audi R8 Spyder V10 Convertible in Ironman 2
Now we’re getting spy shots of the latest version of the R8. This highly anticipated roadster will be offered with the same 5.2-liter V10 from the coupe, with 525 horsepower and acceleration to 62 mph in about 4.1 seconds.
The smart fortwo in Just Married
Brittany Murphy, who died unexpectedly in 2009 at age 32, introduced America to the smart car several years before it went on sale here.
The Chevy Camaro in Transformers
Bumblebee begins the movie as a 1977 Camaro, but transforms into a 2009 model. In reality, the car used was a Pontiac GTO rebadged to look exactly like the Camaro concept car that debuted at the North American International Auto Show in 2006.
The Aston Martin DBS in Quantum of Solace
I feel I don’t need to justify myself in explaining why a James Bond car is included in this list. Especially an Aston Martin. If you don’t understand, just move on, because the next one is for you.
The DeLorean DMC-12 in Back to the Future
Had you even heard of DeLorean prior to 1985? Had it never appeared as a time machine, you probably never would have.
The Volkswagen Beetle in The Love Bug
Herbie’s number 53 sparked a love affair with the Beetle that still rages on today.
I know I missed some classics that were introduced on the big screen… let me know about the ones you remember.