CAMBRIDGE, Mass., February 22, 2011 – A study released today by leading online automotive community CarGurus.com shows that the majority (53%) of used cars listed for more than 30 days have at least one price drop. Newer used cars (model years 2007 – 2009) show even more aggressive price reductions, with 63% of cars listed for more than 30 days having at least one price drop. Since these newer models stay listed on average 45 days, the data suggests that consumers looking for deals should wait for the initial price drop before buying a used car.
In conjunction with the study, the company also introduced its new price tracking feature. Users of CarGurus’ DealFinder car shopping service now get access to the price history and days on market data for more than 2 million car listings. The first of its kind in the online car shopping market, price tracking enables users to keep tabs on the price drops for specific listings either online within DealFinder or through opt-in email alerts.