The Grand Evoque.
The name sounds like it could be a lot of things: an important spiritual ritual, a video game character, a Buick… But in this case the Grand Evoque is something else entirely: a bigger version of the Land Rover Ranger Rover Evoque. (We hope that if the car comes to fruition, it won’t be called the Land Rover Range Rover Grand Evoque. Horrible name!)
Autocar says Land Rover may already be considering up-sizing its Evoque mini-ute, a vehicle originally conceived to give Land Rover fans a smaller, more fuel efficient crossover option. A bigger fuel-saver sounds a bit counter-intuitive, no?
If Autocar is to be believed, the vehicle will slot between the Evoque and the Range Rover Sport and cater to the American and Chinese markets. And, knowing us, we’ll probably buy the thing and then complain about how much it costs to fill the tank.
Buick, on the other hand, wants the 2012 LaCrosse to actually save people gas money. In addition to its 4-cylinder hybrid eAssist, which is said to achieve 37 mpg on the highway, Buick will offer a no-extra-cost 3.6-liter direct-injected V6 that increases horsepower to a stout 303 while keeping the 2011’s 17 mpg city/23 highway rating.
Apparently, though, questionable naming strategies are the name (haha) of the game lately, with even Bugatti falling prey to its nonsense.
The long-expected Galibier, the follow-up to the Veyron, might not receive the very cool French moniker we’ve always known it as. Nope, instead Bugatti just might christen the beast the Royale. Instead of sounding like a menacing 800-hp, W16-wielding French madman, the car will succumb to a blasé name better suited for a leisurely stroll through the English countryside while listening to Beethoven.
Bugatti: I am not amused. (And yes, I know the significance of the Royale name in Bugatti’s history. Still don’t care.)
Honestly, I could see myself test-driving the Buick before the Land Rover. What about you?