Like other heady optimists (Nissan’s Carlos Ghosn, VW’s Martin Winterkorn), Maserati’s faith in the global car market knows no bounds. The Big M plans to expand to an ex-Bertone plant in Turin, investing some $660 million.
There it will produce a new version of the Quattroporte sedan, a smaller sedan possibly called Levante and the 2013 Kubang Concept SUV (above)—yet another high-end barge for schlepping the kids to dance class. I hope they have the good sense to rename it.
To be fair, I would love to have any of these cars. Maserati, which has always produced some of the world’s best, has also announced it will build up to 2,500 Alfa Romeo 4Cs, the small, RWD lightweight coupe “that will likely lead Alfa’s return to the United States next year.” I’ll take three, two for resale. Photo after the break.
As most of you know, Alfa has been threatening to come back to the U.S. for some years. The 4C concept, unveiled first at Geneva last year, is a 2-seat, midengine sports car “powered by a new aluminum, 4-cylinder, 1.8-liter, turbocharged direct-injection engine,” says Automotive News.
Is Fiat/Maserati biting off more than it can chew?