Grilles: The Good, the Bad, and the Ugly

2015 Ram 1500 Laramie Limited Crew Cab 4x4-front-three-quarter-03

Let’s spend a little time talking about grilles.

The face of a car defines its personality. Cars have been made and broken, praised and ridiculed, based on the front end alone. Failures include the famous Ford Edsel and, more recently, the Acura Beak.

Successes include recent Audi faces and just about anything with a BMW logo on it.

Truck grilles haven’t received a lot of attention, but one new model is at risk of falling into the category the Edsel invented.

The new 2015 Ram 1500 Laramie Limited needs to stand apart for two reasons, because the competition is fierce, and because it needs to distance itself from the Dodge brand.

2015 Ram 1500 Laramie Limited grille

What you see above is the route Ram has chosen to achieve those goals. So far, the response is less than stellar, with those holes being compared to over-flared nostrils or called just plain ugly.

While the look is certainly new and, well, shocking, it’s possible it’ll grow on us. Anything can happen, right?

Let’s compare the new Ram grille to the grilles of its competition.

2015 Ford F-150

The 2015 Ford F-150 grille is imposing and tough. Ford didn’t go crazy with design, but it created a classic grille that should age gracefully.

2014 Chevrolet Silverado Texas Edition

The 2015 Chevy Silverado grille hasn’t changed much and uses the classic double-decker square face Chevy drivers expect. If anything it might even look a little dated, especially when compared with the Ford. It’s not taking any chances, which might be for the best.

2015 Toyota Tundra

Honestly, I’d probably pick the Ram’s grille over the 2015 Toyota Tundra‘s. The Tundra’s is all bloated and top-heavy, making it look like the truck could tip onto its nose and leave the back tires spinning desperately in the air.

Which truck do you think has the best face?

-tgriffith

Find Used Cars in Your Area at CarGurus

Used Ram 1500
Used Ford F-150
Used Chevrolet Silverado
Used Toyota Tundra

2 Comments

  1. Well, I believe the 2015 Ford-F 150 grilles come with superior strength and impact resistance properties. For ones with the urge to install a fine-engineered grille to their vehicles, that portrays a timeless appeal, which can be treasured for a long period of time.

  2. As I have stated before on this blog, I am a Dodge Ram fan, but I must say that the 2015 Laramie Limited grille is ugly. No bones about it. The best looking grill in this list is the Chevy Silverado. Maybe I’m just a guy that likes tradition, but if it ain’t broke – don’t fix it!

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