New Ford Bronco: Fact or Fiction?

This is the newest Bronco you'll find

This is the newest Bronco you’ll find

Let’s just get this straight:

A new Ford Bronco is about as likely as a new Hummer H2.

The Bronco represents an iconic time in the development of the modern-day SUV, and plenty of rumors have floated around that it might be resurrected.

It won’t. But the rumor won’t die.

Would people even buy a go-anywhere 2-door SUV in this market? Would a new Bronco be anything more than a desperate plea by Ford to harken back to a long-gone era?

A simple online search for “new Ford Bronco” brings up many pages of home bloggers declaring that the legendary rig will indeed return for the 2016 model year.

Not even close.

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