Things are going crazy in Sant’Agata, otherwise known as Lamborghini’s hometown.
The Italian automaker just might be going off its rocker. I’m all for a slick white Gallardo or murdered-out black Murcielago, but some recent designs coming from the Raging Bull are leaving a lot of people with dropped jaws and shaking heads.
Lamborghini has always existed on the edge of what is acceptable for automotive design. Stark angles and heavy creases have defined the brand for the last few generations of cars, but that’s recently been taken to a whole new level.
The results of these changes seem to cross the line of cool and wade into the dangerous waters of the comical.
Usually, reports of a delayed new Lamborghini would be met with jeers and disappointment. One model, though, could see a delay that will please the passionate Lambo fan-base, if not the overly rich status-happy jet set.
And if the Urus goes, another controversial SUV goes with it. But at least the super-rich will finally get their 4-door Bugatti, right?
Not so fast.
While I can appreciate the classic cars shown at the Pebble Beach Concours d’Elegance, it’s the new and concept vehicles that really get me going. (Though the stunning 1928 Mercedes-Benz 680S Saoutchik Torpedo that won Best in Show would look good parked in my shop!)
This year, the Concept Car Lawn at Pebble Beach served as an all-you-can-eat buffet of exotic beauty. If top-shelf modern metal moves you, then the manicured putting greens of Monterey was the place to be this weekend. It was surely the highest concentration of rare and one-of-a-kind supercars in all of California. Well, outside of Jay Leno’s garage, anyway.
Aston Martin, Bentley, BMW, Bugatti, Infiniti, Lamborghini, Lexus and SRT parked a plethora of exotic and concept vehicles on the lawn. The BMW Zagato Roadster rubbed shoulders with the Bugatti Veyron 16.4 Grand Sport Vitesse, while the Lamborghini Urus concept lurked nearby. The Aston Martin Vanquish, though, may have been the best-looking of the bunch.
Keep reading for pictures!
Revealed in Beijing, the Lamborghini SUV Urus (a type of bull) concept has been accompanied by more than the usual amount of bullwaste by the media and the company.
In preshow literature, the Bull is described as “the Lamborghini for everyday use, for the family, for leisure pursuits with friends.” Can’t you see them jouncing over the rocks in those ridiculous low-profile tires? Lambos parked in Sam’s Club lots—the mind boggles.
CEO Stephan Winkelmann called it “the Lamborghini of the SUVs,” possibly the most redundant and silly statement a carmaker has lately made.
A full description with every last detail is in the press release here. Buyers will be looking at 600 hp, permanent 4WD, lots of carbon fiber, adjustable spoilers and what appears to be a most uncomfortable interior (pix after the break).
Will we finally meet a Lamborghini SUV? A Raging Bull family sedan? An Aventador roadster?
That’s big news, and would double the lineup of the two-car exotic automaker. It shouldn’t be too surprising, though, coming from a brand owned by ultra-ambitious Volkswagen.
How exciting will these two new models be? Let’s explore the options.