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Posts Tagged ‘iCar’

What Are the Odds: Apple Buying Tesla?

February 19th, 2015

apple_car

Can you guess which car company is being described with the following words?

[Its] strengths lie in taking designs by Ive’s team, building them at high quality and low cost and selling them at a premium. Where it succeeds best is integrating the software that manages how customers use those products to keep them satisfied.

That’s a description any carmaker would strive to achieve, yet none have truly gotten there.

The statement above describes Apple, the computer company that brought us home computing, portable music, smart phones, and soon, cars.

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The Apple iCar That Will Never Be

May 21st, 2012

Apple iCar

Steve Jobs achieved world domination in his life.

There’s no doubt, through Apple, he changed the way we interact with our world and each other. The iMac, iPod, iPad and iPhone were all game-changing inventions from Apple. Could it be that Jobs wasn’t done with his world-changing ideas before he died in October 2011?

According to Apple board member Mickey Drexler, in an interview with Fast Company, Jobs had his sights on bringing his intuitive style and innovative technology beyond the computer industry and into the automotive industry.

“Look at the car industry; it’s a tragedy in America. Who is designing the cars?” Drexler said. “Steve’s dream before he died was to design an iCar.”

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