Latest Recall Shouldn’t Diminish Kia Quality Drive

2016 Kia Optima photo

Kia announced that it will recall more than 377,000 of its 2011 to 2013 Sorentos. The popular crossover has a defect that could cause the car to move out of Park if enough pressure is applied on the gear lever, even without the brake being engaged.

The recall came just as Kia was introducing its new 2016 Kia Optima midsize sedan (left) to the automotive press in Colorado. A big part of the message is how far the Korean automaker has come in terms of quality.

Michael Sprague, Kia America’s chief operating officer and executive vice president, said the brand 10 years ago had little respect for quality. Kia was a brand you brought new as a last resort, with no money down and all credit levels accepted.

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