Could Chrysler Become a Luxury Automaker?

The Cadillac of minivans?

Cadillac, Lincoln and…. Chrysler?

Asking if Chrysler could ever become America’s third luxury automaker might just be met with hearty laughter; Some people might even say that GM’s Chevrolet produces more luxurious cars than Chrysler. As things stand right now, Chrysler just isn’t in the same league of luxury as its fellow top-of-the-line domestic brands.

That may change, however, now that FIAT CEO Sergio Marchionne pulls the strings in Auburn Hills. In a move I hope is a harbinger of things to come, Chrysler will now offer leather and rear DVD entertainment systems as standard on all 2012 Chrysler Town & Country vans.

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