When I first saw the press release announcing a starting price of $40,995 for a new trim of the Chevy Colorado, I thought, “Well here we go, we’ve entered the era where a $40,000 midsize truck is normal.”
Prices for the Toyota Tacoma can eclipse the $40K mark, and the addition of the Colorado just made the number all the more normal.
Except on closer inspection, there’s nothing normal about this $41,000 Colorado. In fact, you should probably go get one. Continue reading >>>