Maybe the people at General Motors aren’t used to selling a lot Malibus.
For as long as I can remember, cars like the Malibu and Impala existed just to provide an option for the very few people who wanted a sedan but simply had to have a Chevy.
GM’s bread-and-butter vehicles have always been its full-size trucks, SUVs, and, more recently, crossovers. The profit margins on those rigs are much higher than on sedans and small cars, so the company doesn’t like to push its smaller vehicles too hard.
Some recent redesigns have turned Chevy’s cars, the Malibu and Cruze specifically, into genuinely competitive vehicles. Much to GM’s dismay, consumers are noticing. Continue reading >>>