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This Week in the World of Cars: Sept 8 – 13
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The Two Tiers of Luxury: Which Do You Prefer?
Is a Lincoln as good as a Lexus?
Can an Acura take down an Audi?
Will an Infiniti be as good as a BMW?
There are two groups of cars in the luxury world: the ones that command respect and the ones that desperately want it. Automotive News breaks these down a little more formally, calling them the “Tier 1” group and the “Tier 2” group.
Tier 1 includes BMW, Lexus, and Mercedes-Benz. Tier 2 includes Lincoln, Acura, Cadillac, and Audi.
If I were making the rules, I’d put Audi up in Tier 1, because it has decidedly outsold the others in Tier 2 and has, in my humble opinion, eclipsed the quality level of BMW.
The Tier 1 group continues to establish its dominance, while the Tier 2 group struggles to maintain relevance. Are cars from Tier 2 worth considering?