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Mitsubishi

Mitsubishi’s Fuel-Economy Issues Haven’t Hurt U.S. Sales

May 9, 2016 by tgriffith

2016_mitsubishi_Lancer_GT

Mitsubishi doesn’t sell a lot of cars in the United States.

The Japanese automaker has teetered for years on the brink of pulling out of the market, but has managed to sustain itself within a tiny niche of affordable entry-level vehicles. There was a time when the company offered a full stable of vehicles, including the Endeavor SUV, Eclipse coupe, Galant sedan, and, of course, the cult-favorite Evolution.

Today’s lineup includes variations of the Outlander small SUV and a couple of miniature cars, the Lancer and Mirage.

Mitsubishi has certainly flown under the radar in recent years, which could be why a new scandal involving deceptive fuel-economy claims has gone largely unnoticed in the U.S.

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Filed Under: Car Shopping, Foreign Cars, General Chat, United States Tagged With: Car Minded, Mitsubishi, mitsubishi america, mitsubishi america sales, mitsubishi fuel economy, mitsubishi u.s.

10 Kinds of Cars We’d Buy to Share

Mar 18, 2016 by Matt Smith

A Ford van empties at school

With the exception of a home, a car is the most expensive purchase a person will likely make (and we hope that home and car aren’t the same thing). Considering the improvements in safety, powertrain, and infotainment technologies, it’s not surprising to see vehicle prices rising at or above the rate of inflation. So, with the fiscal scope of a vehicle purchase firmly in mind, we have to ask: why don’t more people share cars? We posted an earlier article about the prevalence of ride-sharing services and their impact on consumer purchasing trends. While Uber and Zipcar have certainly given drivers more ways to get around, car ownership still seems to be the clearest path to unlocking the flexibility and freedom that a set of wheels can provide.

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Filed Under: Car Lists, Car Shopping, General Chat, Trucks & SUVs, United States Tagged With: BMW M3, Car Minded, car sharing, E30 M3, Honda Accord, Hybrid, Jeep Grand Cherokee, Jeep Wrangler, Lancer Evo, miata, Mitsubishi, model s, Porsche 911, rideshare, Tesla, Toyota Tacoma, TRD

Can an Electric SUV Save Mitsubishi?

Last updated: Nov 25, 2019 at 4:39PM
Published on: Jan 2, 2014 by tgriffith

When a car company begins to flounder, it has three options:

  1. Keep doing the same things and hope sales come back.
  2. Plan to substantially upgrade cars and add models to the lineup.
  3. Go electric.

Mitsubishi is the definition of floundering in the U.S. market. With Suzuki out of the picture, Mitsubishi is next in line to pull out. The automaker, though, has stood firm on its plans to commit to keep selling cars here, and it seems it has chosen option 3 as its plan of action.

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Filed Under: Foreign Cars, General Chat, Green Updates, Trucks & SUVs, United States Tagged With: Car Minded, electric mitsubishi, electric mitsubishi montero, Electric Vehicles, Mitsubishi

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